Yassin Aberra, Founder and CEO of Social Market Way Digital Marketing
Yassin Aberra is the founder, CEO, and chief SEO strategist at Social Market Way, and one of the leading digital marketing experts in the Maryland/Washington D.C. area. His passion to explore new, ground-breaking methods, to offer individualized SEO and marketing strategies, and to over-deliver to every client is the driving force behind the enthusiasm and expertise of the SMW team.
Yassin attended T.C. Williams High School in Alexandria, Virginia (of “Remember the Titans” fame), and earned his degree in Information Technology at Nova College, Virginia. He has certifications in Google Analytics and Google Adwords and hosts the SMW Youtube Channel, featuring tips and tricks for increasing web ranking and online branding power. He founded Social Market Way in 2014, after 10 years of experience in internet marketing and SEO.
Digital marketing and SEO are disciplines that are constantly evolving and changing. Yassin has kept his company ahead of the game and developed online tactics that get results through experimentation and implementation in the field, as well as holding membership in several SEO mastermind marketing groups and attending regular courses. He devotes one to two hours each day to study and research on the latest trends that will provide the best results for his clients.
Our Company Growth with Cutting-Edge Digital Marketing
After four years as a solo entrepreneur where Aberra continued to gain industry experience, the SMW team was expanded to include technical, link outreach, and content specialists. The company expanded its services to the metropolitan areas of New York City, Philadelphia, and New Jersey, and added Google and Facebook Ads to its roster of services in 2020. The company has served over 700 clients to date, including international clients from Dubai and England, and all parts of the United States.
During these years of hard work and the pursuit of excellence, Aberra has propelled SMW to become one of the fastest-growing digital marketing companies in the Washington, D.C./Northern Virginia area. “I’ve always been fascinated by what makes a website successful,” says Aberra. That “fascination” has enabled him to transform websites with absolutely no traffic to receiving over 50,000 visits monthly in only two years’ time. In his free time, Aberra follows his passion for travel and learning about different cultures, generally visiting one new country every year. He speaks three languages, English, Spanish, and Tigrinya.
“Yassin Is the Expert in the SEO Space”
Here is how Yassin is described by his clients. “My business tripled due to the magic that Yassin worked behind the scenes. He is honest, inspirational, visionary, and full of integrity.” “His work product is stellar, and Yassin is extremely personable, polite, responsive, and kind. He was able to get me a good quantity of good quality, followable links each month. If I have questions or concerns he always responds right away and works with me to achieve positive and reasonable outcomes.”Aberra has optimized hundreds of websites to achieve Google page one ranking, and improved digital sales results, leads, and conversion rates, making his company a leader in the field of digital marketing, SEO, SEM, and PPC.